Imtiaz Developments. Hrithik Roshan. Real estate, Dubai.
When Hrithik becomes the permanent face, you are no longer a developer. You are a lifestyle.
His image became part of Imtiaz's identity. Every launch instantly felt premium, before a word was spoken. Multi-city presence created global legitimacy. Buyers associated the brand with excellence, discipline and luxury.
The celebrity effect
What changed
Public campaign facts as published by BollyX. Campaign outcomes depend on the project, the market and the partner; nothing here is a guarantee of sales or reach.
- 1
His image became part of the brand's identity.
- 2
Every launch instantly felt premium, before a word was spoken.
- 3
Multi-city presence created global legitimacy.
Consistent star power transforms developers into lifestyle brands.
BollyX's observation on the campaign, not a statement by Hrithik Roshan.
How to run this for your brand
Brand ambassador
Year-long partnerships that embed your brand into a celebrity's narrative. For sustained brand positioning. Compare the three levels on the brand placement page, see who is in the network, or brief an event instead.
- Consistent visibility
- Multi-platform presence
- Exclusive association
More campaigns
Other published case studies
Danube Properties. Shah Rukh Khan.
When Shah Rukh Khan walks onto your stage, your project becomes a phenomenon.
Peace Homes. Salman Khan.
One press conference. One superstar. Global visibility overnight.
DAMAC. Ranbir Kapoor and Alia Bhatt.
AED 10.4 billion sold in one day. Sold out in hours.
Questions about this campaign
What did Hrithik Roshan do for Imtiaz Developments?
His image became part of Imtiaz's identity. Every launch instantly felt premium, before a word was spoken. Multi-city presence created global legitimacy. Buyers associated the brand with excellence, discipline and luxury.
Which partnership level is this?
Brand ambassador: Year-long partnerships that embed your brand into a celebrity's narrative. For sustained brand positioning.
Can my brand do the same?
Every campaign depends on the project, the market and the partner. Send a brief with your brand, market, budget and dates; BollyX returns a shortlist with fees and dates. Nothing on this page is a guarantee of sales or reach.
Can you name which celebrities are available?
Availability changes by date, budget and category. The published network is 70+ celebrities, 52 of them named on the talent page. Send a brief and BollyX returns a shortlist with fees and dates.
Send your brief
Brand, market, budget, dates and the kind of talent you want. The form opens on brand endorsement, the format behind the Imtiaz Developments campaign.
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